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Audience
We employ effective strategies to connect with the nursing audience. We extend this access to our partners, and provide insight on engagement and outcomes.
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Brands
HCM publishes award winning journals and innovative digital resources, providing access and influence to the nursing and healthcare professional markets.
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Capabilities
Give your message the professional edge to engage and influence. Our reach and thought leadership drive many strategic initiatives to build successful campaigns for our partners.
Data-driven Marketing SolutionS
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Peer-Reviewed Publishing
Clinically sound, engaging and timely, the content that makes it into our journals is reviewed by a distinguished board of editors and healthcare practitioners.
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Native Advertising
Authority and credibility is built through editorial integration with key messaging and strategic placement.
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Video
Tap into the highest engaging digital media. Programs are available in short form and series formats, and are supported by a holistic marketing plan.
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Education
Need to teach a group about best practices in technology, sanitation, wound care, mindfulness — We can help build an education program that delivers content via web, print, webinars and more.
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Targeted Advertising
Our sites were visited by more than 3 million nursing professionals last year. Creative ads across all channels play a key role in branding, engagement, and leads.
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Digital Asset Development
HCM’s hyper-focused resources are developed for partners to promote specific goals and campaigns that provide authority.
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Podcasts
Reach professionals across multiple devices that allows you to entertain while you educate. Generate accessible and portable content for busy HCPs.
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Webinars
Presented as live broadcasts, these streaming resources provide direct access to though leaders through real-time Q & A sessions and interactive features.
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Market Research and Audience Insights
Leverage market research experience and access to millions of healthcare professionals who want to be heard.
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Mobile Marketing
Studies have predicted that as many as 97% of nurses will use mobile devices for care-related activities. We can reach them.
Let's Talk about Results
To learn more about HCM’s proven multichannel solutions, reach out for a strategy session with one of our account directors